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May 2

Ever wondered why you always end up in the wrong job or the worst relationships, even when they seemed so promising going in? It can be especially confusing when there doesn’t really seem to be anything wrong with the work or the other person, just that things never did seem to take off or click. Well, maybe it’s not the work or your prospective partners - maybe you just don’t have a clear understanding of who you really are in the first place - your personality type, your risk aversion levels, your tendencies and the underlying assets, preferences and issues in your make-up that you may not be taking into consideration. But how do you go about “finding yourself” without embarking on a navel-gazing and soul-searching journey of epic proportions (which, face it, few of us have the time for)?


One of the best places to start is personality assessment. There are literally thousands of different assessments available, often on the Internet where they are either free (although often in an abbreviated form from their full fee access) or at a reasonable charge. A quality test can help you map your personality makeup as a whole and perhaps tease out previously hidden factors in your mindset or behavior that may affect your decision making, your overall job and life satisfaction in given situations and your choices.


There are many website and hard-published assessments which can help you identify your strengths and weaknesses, and where your personal gifts lay. However, you have to pay attention and steer clear of “recreational” assessments and quizzes if you are looking for an accurate and predictive overview, especially on the Internet. To be truly useful, a personality assessment must meet three criteria:


It must be empirical and accurate
This means that the test is based on scientifically designed questions that are proven to be predictive (by having known personality types take the test, and checking for correlation in the results).


It must be normed
This means that when the assessment results are tabulated as a group, the number and pattern of personality types it presents must be representative of the general population who are likely to be taking the test. This is done by testing a representative sample, graphing the test results and then matching the results against a scientifically predicted bell curve for that particular population. Note that if an assessment is designed for a specific, narrow population (such as law enforcement cadets, engineers or abused women), it will produce results that are skewed from the general population norm, but which can be internally predictable and normed within that narrowly defined group.


It must be reliable and consistent
This means that the test must return the overall same pattern of results for the same person taking it repeatedly, even if their answers differ slightly from day to day due to normal moods and perceptions. This also means that the greater the number of questions, the more likely it is to be accurate (assuming it was created by

May 2

One big mistake that many marketing-minded financial planners make when contacting the media is to drop what’s called an “information dump.”

Sending a reporter statistics on the growth of your business (no matter how impressive) or on the success rate of your stock picks (no matter how propitious) will simply overwhelm them and will not garner publicity.

What reporters want is a story - a smaller piece of information that is likely to hold their attention and help their readers, viewers or listeners.

Help the media slice and dice your professional knowledge into bits they can use. Pre-slice and dice it for them. Because when you do, you increase our odds of getting publicity.

Why attempt such alchemy ourselves? Aren’t those reporter-types the experts on doing that? Why not just “put it all out there” and let the media take it from there?

No! Because it’s you, not they, who know your own stuff the best. And it’s far easier for you to understand how they work than it is for them to pick out the right nuggets of pertinent information from your entire, lifelong accumulation of subject-matter expertise. (After all, today they’re reporting on the tax law, tomorrow it’s on to new trends in the insurance industry.)

So, your first job: create your very own story.

Ned Steele works with people in professional services who want to build their practice and accelerate their growth. The president of Ned Steele’s MediaImpact, he is the author of 102 Publicity Tips To Grow a Business or Practice. To learn more visit http://www.MediaImpact.biz or call 212-243-8383.

May 2

An online debt consolidation loan allows even people with a poor credit to reduce their overall monthly payments and regain their financial footing. While there are personal loans that allow you to do this, tapping into your home’s equity is a better option.

Choosing A Loan

Refinancing your home to access your home’s equity enables you to pay off your short-term debt and write off the interest on your taxes. A line of credit won’t let you do that.

With bad credit, your interest rates will be slightly higher than a traditional mortgage, but they will be lower than a line of credit. You also have the option to refinance your loan in two years, after you have established a good credit record.

Applying To Online Lenders

Online mortgage lenders offer financing to all sorts of credit situations, including those with bankruptcy or a foreclosure in their records. Before you begin the process, take the time to research refinance options by different lenders. Compare rates and terms to find the best fit for your situation by requesting quotes.

One you have picked a lender, go ahead and apply online for the deepest discounts. Usually a lender will reduce fees or interest rates for online applications. Unlike a regular mortgage, your home equity loan will take some time to approve since the lender has to verify the value of your home.

If you believe the listed price of your home is undervalued, request an appraisal. With today’s hot real estate market, home values are rising between 5% and 50% a year.

Plan To Refinance In The Future

When you have received your home equity loan, make plans to refinance again in two years. In those two years, you can build your credit score to good by making regular payments on all your bills. You can also raise your score by closing credit card accounts with lenders.

If your lender doesn’t automatically refinance your loan, approach them with a request for a quote to refinance. Typically, your lender will give you a better than market rate. However, you still should compare quotes of other lenders to see if you can find a better finance deal.

To view our list of recommended debt consolidation companies online, visit
this page:
Recommended Debt Consolidation Companies Online
.

Carrie Reeder is the owner of ABC Loan
Guide
, an informational website about various types of loans.

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